MultiChoice Africa has launched it’s biggest campaign yet, to celebrate Africa’s positivity, successes and the ability to tell the African story by Africans. The campaign dubbed “Africa Rising” is put up to honor and celebrate all that is positive in Africa. Especially the people around the continent who achieve the inspiring, the amazing and the impossible. It is an effort to allow the world to share in what we already know… That Africa is Rising. Africa Rising is a celebration of the positive and the inspiration that Africa can give the world.